Live Hybrid Digital Marketing Program
Become a Digital Marketing Expert in 3 Months
- Develop effective digital marketing strategies
- Optimize websites for search engines
- Create compelling content that engages your audience
- Leverage social media to reach your target market
- Analyze data to measure campaign success
What you Learn?
Our Digital Marketing Curriculum covers end to end specialization which employer's expect towards business growthExplore on what is covered from below
Core Marketing
- Understand Current Trends
- Niche Selection
- Customer Avatar overview
- Access and Overview of all Marketing trends
Web Development
- Domain Selection
- Learn to operate Hosting
- Learn to develop and deploy your website realtime using WordPress
Search Engine Optimisation
- Local SEO and Indexing
- Learn On-Page and off-page SEO
- ORM & Advance SEO Strategy
- Learn Link Building & UTM strategy building
Content Marketing
- Influencer Marketing
- Content Strategy Building
- Optimisation of Local Business
- Work on developing sales copy, ad copy, copywritting content and their Framework
Social Media Marketing
- Podcast Buiding
- Graphic Designing
- Video Editing
- Social media strategy
- Create and Develop Social media calender template
Performance Marketing
- Meta ADs
- Google ADs
- Optimize Bid strategy – CBO, ABO
- Optimize ROAS
- Email Marketing – DMARC, DKIM, SPF setup for efficient campaign.
Gen AI for Marketers
Create and target buyer personas with Generative AI
Develop tailored strategies using AI-powered prompts.
Implement AI-driven personalisation
Leverage AI for a data-driven experimentation strategy
Leverage AI for a data-driven experimentation strategy
Learn Generative AI for marketing analytics
Explore Generative AI tools for marketers
AIO can be next SEO
Marketing Automation
Automate email campaigns, personalisation, and segmentation
Scheduling posts, engaging with followers, and analysing metrics
Capturing leads, scoring them, and automating follow-ups
Grouping customers for targeted messaging
Measuring performance and optimising campaigns
Marketing Analytics
Learn to leverage tools like Google Analytics, SEMrush, Hotjar, Matomo and much more to track website traffic, user behavior, conversion rates, engagement, etc. which lets you make informed marketing decisions.
Create a custom report dashboard as per the business objective and develop a marketing funnel strategy to retain users.
Learn to Measure ROAS, Track Conversion rates, understand CRO.
Role Based Capestone Project
Capstone Project
Interactive Website for a Health and Wellness Brand
- Objective: Create a visually appealing and user-friendly website that educates visitors about healthy living and promotes the brand’s products or services.
- Outcome: A website that attracts and engages potential customers, increases brand awareness, and drives sales.
- Skills: Web design, UX/UI design, content marketing, SEO, and social media marketing
Capstone Project
E-commerce Website for a Sustainable Retail Store
- Objective: Develop a functional e-commerce platform that showcases the brand’s eco-friendly products and provides a seamless shopping experience.
- Outcome: A successful online store that attracts environmentally conscious customers and contributes to a sustainable future.
- Skills: E-commerce development, web design, SEO, digital marketing, and payment gateway integration
Capstone Project
Influencer Marketing Campaign for a Beauty Brand
- Objective: Collaborate with influencers to promote beauty products and reach a targeted audience.
- Outcome: Increased brand visibility, brand loyalty, and sales through authentic endorsements.
- Skills: Influencer outreach, content creation, campaign management, and analytics.
Digital Marketing Campaign for Interior Design Brand
- Objective: To increase brand awareness, generate leads, and drive website traffic for an interior design brand.
- Outcome: A successful campaign that results in a measurable increase in website visitors, social media followers, and leads generated.
- Skills: Search Engine Optimization (SEO), Content Marketing, Social Media Marketing, Email Marketing, Paid Advertising (PPC), Analytics and Reporting
Capstone Project
SEO Optimization Project for a Local Business
- Objective: Improve a local business’s search engine rankings to attract more customers.
- Outcome: Increased organic website traffic, local search visibility, and ultimately, more customers.
- Skills: SEO, keyword research, content marketing, and local SEO techniques.
Lead Generation Campaign for Real Estate Business
- Objective: To generate high-quality leads for a real estate business through targeted digital marketing efforts.
- Outcome: A successful campaign that results in a significant increase in qualified leads and conversions.
- Skills: Search Engine Marketing (SEM), Content Marketing (blogging, landing pages), Social Media Advertising, Email Marketing (lead nurturing), CRM (customer relationship management), Analytics and Reporting
Capstone Project
Content Marketing Campaign for a Tech Startup
- Objective: Educate potential customers about the company’s innovative products or services and establish thought leadership.
- Outcome: Increased brand awareness, website traffic, and lead generation.
- Skills: Content creation, content strategy, SEO, and social media marketing.
Capstone Project
Digital Marketing Campaign for a Auto car care Brand
- Objective: Develop a comprehensive digital marketing strategy to raise awareness for a social cause and generate donations.
- Outcome: Increased donations, volunteer sign-ups, and brand visibility.
- Skills: Digital marketing, content creation, social media marketing, and email marketing.
Tools Covered
Get Industry Ready with Digital Marketing Bootcamp
Mock Interviews
Marketing Tools
Marketing Software Exposure
Live Projects
Certification and Project Experience letter
Digital Marketing Course Fee
Get Hosting FREE
Get CMS for FREE
Get FREE Domain
Outcome of this digital marketing course
Boost conversion rates by implementing effective marketing tactics.
Make data-driven decisions to optimize marketing efforts.
Optimize website performance for better search engine rankings.
Master essential digital marketing tools to streamline your workflow.
Practice Regular Mock Interview and Crack your next Job/Internship
After this program candidates will be capable of handling freelance projects
Improve website user experience through data-driven optimizations.
Drive organic and paid traffic to your website using SEO and PPC strategies.
Enhance brand awareness and reputation through targeted campaigns.
Develop effective content marketing strategies to attract and retain customers.
Gain a competitive edge in the digital marketing landscape.
Gain Access to our hiring parteners post completion of capestone projects
This course helped me develop insights into digital marketing strategies, data analysis, and using tools like Google Analytics. The hands-on exercises and projects were especially helpful in applying the concepts to real-world scenarios. I’m now confident in my ability to analyze data, create effective marketing campaigns, and optimize websites for better performance. Highly recommended!
– Sahana
Concept Sessions
Practical Session
Practice Tests
News & Resources
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